Article by Joe Martino

This is the type of commercial I wish was on TV everyday. Why? Because it has a great message and makes you think. This commercial certainly helps to remove gender stigmas and gets us thinking about where certain stereotypes, beliefs or insults even come from.

Even though this video is put together by a corporation looking to sell a product, at least there is a great message to go along with it. It is much like Dove’s “Evolution of Beauty” campaign which focuses on showing how much a model for advertisements is made up. Incredibly made up and photo manipulated models give people an inaccurate depiction of what an average person looks like, thus creating a lot of insecurity with “imperfections” that we all have.

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